“Ready? Here’s the Secret” – Former WWE Employee Reveals How Ring Names Are Selected for New WWE Talent
Former WWE NXT Associate Producer Ryan Katz appeared in an interview where he described WWE’s ring name decision process.
During a recent appearance on the Handsome Genius Club Radio Show, former WWE NXT Associate Producer Ryan Katz explained the process by which WWE ring names are decided. Ryan Katz had seen plenty of talent come and go during his time at the WWE Performance Center. Ryan said some had to keep the same ring names and the majority of them had to come up with a new ring name for them.
How do new WWE talents get their ring names?
Ryan said the talents are involved in the process of getting a new ring name. The former WWE NXT Associate Producer said:
“Ready? Here’s the secret. The talents are in the names. I can’t say that talent isn’t given because there are times when talent can submit a lot of names and then it becomes a game of mixing and matching and things that happen. talent is involved in this decision.
“Like, it’s not – nobody gets a random gimmick. And maybe I shouldn’t say nobody because, of course, there’s going to be an exception to the rule and someone got a gadget. But like, talent is involved in creating their gimmick and that’s what I talked about with being undeniable is that those talents that show who they are and express who they are and what they want to be will be. He explained further.
While talking about the gimmick, Ryan also explained that WWE talent has the final say when it comes to deciding on an in-ring gimmick. He said:
“When you try to come up with something and pitch it, ‘What do you think?’ Then they’ll say, “Well, I don’t really like it.” But if it’s like, ‘I’m doing this.’ Then it’s like, ‘Well, yeah. Let’s see what you got.’ Confidence is king.
Ryan Katz thinks character is more important than name
Katz said he likes goofy names and also thinks the name is less important. The character they portray is more important.
“I’m actually a fan of weird names. I like wacky things. He said. “I like things that stand out and I don’t even mind anime names because I’m a firm believer that talent makes the name, name doesn’t make the talent, you got a bland name, whether you have a cartoon name, if you have the coolest name in the world.If you are not a cool talent, this cool name means nothing. Katz explained.
“There was a pitched wrestler who wanted the name Diggs or it could have been Dig,” Katz recalled. “Dig, Diggs. He was one of the two and he was hated. Around the world. The right piece, nobody was going to buy that. Like, I dug it. I thought that was pretty cool. Like, ‘Well, who’s name is Dig?’ It’s like, ‘Nobody. This guy. This guy’s parents called him Dig. And that helps, for me, to forge an identity. This guy grew up, for me those things help make characters. He called back.
For more information on wrestling, click here.